Most loved
The pieces our customers never take off.
Bella Necklace
Bella Bracelet in Gold
Bella Necklace in Silver
Bella Necklace in Gold
Bella Necklace in Gold
From the founders
We started with one necklace.
Hi, we’re Jake and Rachael. In 2020 we made a single necklace in London, inspired by a vintage Bulgari piece we couldn’t stop thinking about.
Then the messages started. Women told us their husbands noticed it, and strangers stopped them to ask where it was from. That necklace became the Bella, and everything we make still starts the same way.
We’re still a small team of three in London, with Gabi, and a real person answers every email.
Jake & Rachael x
- 2020Started in London
- 13,000+women wear our pieces
- 4.9★on Trustpilot
Days to fall for it
Wear it. Shower in it. Live in it.
If you don’t love it, send it back and we’ll refund every penny. Sale included, and we even send the label.
Plus a lifetime warranty: if it ever tarnishes or breaks, we replace it.